In my quest to understand Twitter, I’ve discovered two things – 1) a great resource in the Marketing Over Coffee podcast by John Wall and Christopher Penn and 2) a revealing – and free – Twitter Power Guide by the aforementioned Mr Penn.
The podcast in itself is great listening and it’s given me something different to consider on my drive to work in the morning. If you haven’t heard it before then I’d recommend a listen. The two guys get together every business Wednesday at 5.30 a.m. in a coffee shop in Natick, just outside Boston and discuss all the latest digital marketing news and innovations.
The latest podcast features an overview of the Twitter Power Guide – which offers advanced tips to get the most out of Twitter. It’s not a guide of how to get started on Twitter but rather how you can get Twitter to work for you.
Take a look and don’t forget to listen too.