Innovation Social Media

Free Advanced Twitter Power Guide

In my quest to understand Twitter, I’ve discovered two things – 1) a great resource in the Marketing Over Coffee podcast by John Wall and Christopher Penn and 2) a revealing – and free – Twitter Power Guide by the aforementioned Mr Penn. The podcast in itself is great listening and it’s given me something […]

Social Media

What’s the point of Twitter?

That’s the question that started me down the route of this blog. Prompted by a speaker’s comment at November’s IAB Engage 2008 Conference in London, I scribbled the following note down in my complementary pad… What’s the point of Twitter? I had no idea really. For me, it seemed like another social media fad. Something […]